I have been a follower and admirer of Katie Armour's blog, The Neo-Traditionalist for quite sometime. She is always coming up with the most stylish things. So when I found out she was starting an online mag with fellow editors Jane Lilly Warren & Fallon Hogerty I was very excited. Yesterday the girls launched Matchbook which no doubt many of you are already aware of. I was thrilled to be included as above and I loved the interview on Rita Konig. I think they have succeeded in creating something a little different and I can't wait to finish reading their launch issue tonight.